Category: Commercial

  • Commercial Shooting for Trendbox in Berlin

    Commercial Shooting for Trendbox in Berlin

    JOURNAL · SEPTEMBER 2025

    TREND BOX · BERLIN

    Beauty, lifestyle and a box full of surprises – a colorful commercial production in Berlin.

    Commercial Production — @Trendbox

    Trendbox Commercial Shoot Berlin – model Zoé Undine holding a Trendbox in a white shirt and brown trousers.

    The shoot

    A Commercial Production for Trendbox

    The Trendbox Commercial Shoot Berlin was all about creating colorful, approachable images while keeping the products at the center of attention. For this production in Berlin, I worked with Trendbox, creating a series of lifestyle and product images featuring one of their colorful surprise boxes.

    The box brought together a mix of different products – from beauty and personal care to snacks, crunchy treats, desserts and other lifestyle discoveries. That variety made the shoot especially fun, because every setup could tell a slightly different story while still keeping the recognizable Trendbox concept at its center.

    Color, Products & Personality

    THE CAMPAIGN

    Trendbox Commercial Shoot Berlin

    The Trendbox Commercial Shoot Berlin brought together everything I enjoy about commercial modeling: colorful products, different expressions and a playful atmosphere in front of the camera. Working with beauty, food and lifestyle products also meant adapting my posing to each setup while keeping the images natural and approachable. It was a fun opportunity to create versatile commercial content while keeping the recognizable Trendbox concept at the center of the campaign.

    Model Zoé Undine holding a Trendbox during a colorful commercial product shoot in Berlin.

    THE TEAM

    Behind the Trendbox Shoot

    A commercial shoot is never just about what happens in front of the camera. Behind the images was a small team that made the entire day feel relaxed, creative and incredibly easy to work in.

    Alongside the photographer, the shoot was coordinated by the Trendbox team, who organized the production and guided us through the different setups and products throughout the day. From the first shots to the final images, the atmosphere on set was warm, positive and genuinely fun.

    For me, that always makes a difference. When the team behind the camera creates an environment where you feel comfortable, it becomes much easier to experiment, bring personality into the images and create those natural moments that commercial photography needs.

    The Trendbox Commercial Shoot Berlin was one of those productions where the good energy behind the scenes became part of the final result — and definitely a day I remember with a smile.

    Frames

    A few favourites from the day.

    Client: Trendbox
    Location: Berlin
    Production: Commercial / Product & Lifestyle Shooting
    Date: September

    Thank you

    Until the next one.

    With thanks to the team who made the afternoon feel easy — and to the light, for showing up.

  • NOBANANAS  E-COMMERCE SHOOT

    NOBANANAS E-COMMERCE SHOOT

    Close-up detail of a black and white patterned sweater from the No Bananas e-commerce shoot.

    Journal · July 2026

    NoBananas

    Clean lines, changing silhouettes, and a day in front of the camera.

    Organizerd by @nobananas

    The Shoot

    One day, many looks.

    E-commerce is a different kind of modelling.

    The focus shifts away from creating one perfect editorial image and towards something much more precise: showing each piece clearly, naturally and consistently while still giving it character.

    For this shoot with NoBananas, we worked through a range of different looks — from oversized knitwear and relaxed silhouettes to structured pieces, monochrome combinations and stronger colour.

    Each outfit needed something slightly different, while the overall visual language stayed clean and effortless.

    NoBananas E-Commerce Shoot-

    Model wearing a white oversized shirt with a black top and long black skirt during the No Bananas e-commerce shoot.
    Model in a grey striped oversized top and wide-leg striped trousers photographed from the side for No Bananas.

    THE LOOKS

    Different pieces. Same clean approach.

    With a simple white background, there is nowhere for the clothes — or the model — to hide.

    Small changes make the difference: the position of a hand, the angle of the body, how a garment falls when standing straight versus turning slightly to the side.

    Some pieces worked best with movement. Others needed almost nothing.

    The goal was always the same: let the clothing remain the focus while giving every look enough personality to feel alive.

    NoBananas E-Commerce Shoot-

    “The clothes lead. The model gives them movement.”

    The Shoot

    Consistency is part of the job.

    What I enjoy about e-commerce shoots is the rhythm.

    Change. Adjust. Step onto set. Front. Side. Detail. Next look.

    It is less about creating a single dramatic moment and more about maintaining the same energy and precision across an entire collection.

    And somewhere between all those changes, you learn how differently a silhouette can work with only a small shift in posture.

    NoBananas E-Commerce Shoot-

    BEHIND THE LOOK

    From oversized knits to clean tailoring.

    The collection moved between relaxed and structured silhouettes: wide trousers, oversized shapes, soft knitwear and lightweight pieces with stronger colour.

    Against the minimal studio setting, texture and shape became the story.

    No elaborate set. No dramatic backdrop.

    Just the clothes, the camera, and the small details that make each piece read differently.

    NoBananas E-Commerce Shoot-

    Model wearing a black and white patterned sweater with brown trousers and black boots during the No Bananas e-commerce shoot.

    Frames

    NoBananas E-Commerce Shoot

    A few favourites from the day.

    CLIENT
    NoBananas

    PROJECT
    E-Commerce / Online Shop

    PHOTOGRAPHY
    Ali O.

    Thank you

    Until the next one.

    With thanks to the team who made the afternoon feel easy — and to the light, for showing up.